We understand that your privacy is important to you and that you care about how your information is used and shared online. We respect and value the privacy of everyone who visits Our Site and will only collect and use information in ways that are useful to you and in a manner consistent with your rights and Our obligations under the law.

This Policy applies to Our use of any and all data collected by us in relation to your use of Our Site. Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of Our Privacy Policy is deemed to occur upon your first use of Our Site. You will be required to read and accept this Privacy Policy when signing up for an Account. If you do not accept and agree with this Privacy Policy, you must stop using Our Site immediately.

 

1. Definitions and Interpretation 

In this Policy the following terms shall have the following meanings: 

“Account”

means an account required to access and/or use certain areas of features of Our Site;

“Cookie”

means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out in section 12, below;

“Our Site”

means this website, https://shephy.com;

“UK and EU Cookie Law”

means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended in 2004, 2011 and 2015; and

“We/Us/Our”

means SHEPHY, a company registered in England under 09922183, whose registered address is 22 Saint Peter's Street, Stamford, PE9 2PF, United Kingdom and whose main trading address is 33 Saville Road, Peterborough, PE3 7PR, United Kingdom.

 

2. Information About Us

Our Site, https://shephy.com, is owned and operated by SHEPHY, a limited company registered in England under Company Registration Number 09922183, whose registered address is 22 Saint Peter's Street, Stamford, PE9 2PF, United Kingdom and whose main trading address is 33 Saville Road, Peterborough, PE3 7PR, United Kingdom. Our VAT number is GB232407147.

 

3. Scope – What Does This Policy Cover?

This Privacy Policy applies only to your use of Our Site. It does not extend to any websites that are linked to from Our Site (whether We provide those links or whether they are shared by other users). We have no control over how your data is collected, stored or used by other websites and We advise you to check the privacy policies of any such websites before providing any data to them.

 

4. What Data Do We Collect?

Some data will be collected automatically by Our Site [(for further details, please see section 12 on Our use of Cookies)], other data will only be collected if you voluntarily submit it, for example, when signing up for an Account. Depending upon your use of Our Site, We may collect some or all of the following data:

  1. name;

  2. date of birth;

  3. gender;

  4. business/company name

  5. contact information such as email addresses and telephone numbers;

  6. demographic information such as post code, preferences and interests;

  7. financial information such as credit / debit card numbers;

  8. IP address (automatically collected);

  9. web browser type and version (automatically collected);

  10. operating system (automatically collected);

  11. a list of URLs starting with a referring site, your activity on Our Site, and the site you exit to (automatically collected);

 

5. How Do We Use Your Data?

  1. All personal data is stored securely in accordance with the principles of the Data Protection Act 1998. For more details on security see section 6, below.

  2. We use your data to provide the best possible products to you.

    This includes:

    1. Providing and managing your Account;

    2. Providing and managing your access to Our Site;

    3. Personalising and tailoring your experience on Our Site;

    4. Supplying Our products to you;

    5. Personalising and tailoring Our products for you;

    6. Responding to communications from you;

    7. Supplying you with marketing emails that you have subscribed to (you may unsubscribe or opt-out at any time by following the unsubscribe link at the bottom of all emails;

    8. Market research;

  3. With your permission and/or where permitted by law, We may also use your data for marketing purposes which may include contacting you by email, telephone, text message or post with information, news and offers on Our products. We will not, however, send you any unsolicited marketing or spam and will take all reasonable steps to ensure that We fully protect your rights and comply with Our obligations under the Data Protection Act 1998 and the Privacy and Electronic Communications (EC Directive) Regulations 2003, as amended in 2004, 2011 and 2015.

 

6. How and Where Do We Store Your Data?

  1. We only keep your data for as long as We need to in order to use it as described above in section 5, and/or for as long as We have your permission to keep it.

  2. Some or all of your data may be stored or transferred outside of the European Economic Area (“the EEA”) (The EEA consists of all EU member states, plus Norway, Iceland and Liechtenstein). You are deemed to accept and agree to this by using Our Site and submitting information to Us. If We do store or transfer data outside the EEA, We will take all reasonable steps to ensure that your data is treated as safely and securely as it would be within the EEA and under the Data Protection Act 1998. Such steps may include, but not be limited to, the use of legally binding contractual terms between Us and any third parties We engage and the use of the EU-approved Model Contractual Arrangements.

  3. Data security is of great importance to Us, and to protect your data We have put in place suitable physical, electronic and managerial procedures to safeguard and secure data collected through Our Site.

  4. Notwithstanding the security measures that We take, it is important to remember that the transmission of data via the internet may not be completely secure and that you are advised to take suitable precautions when transmitting to Us data via the internet.

 

7. Do We Share Your Data?

  1. We may compile statistics about the use of Our Site including data on traffic, usage patterns, user numbers, sales and other information. All such data will be anonymised and will not include any personally identifying information. We may from time to time share such data with third parties such as prospective investors, affiliates, partners and advertisers. Data will only be shared and used within the bounds of the law.

  2. In certain circumstances We may be legally required to share certain data held by Us, which may include your personal information, for example, where We are involved in legal proceedings, where We are complying with the requirements of legislation, a court order, or a governmental authority. We do not require any further consent from you in order to share your data in such circumstances and will comply as required with any legally binding request that is made of Us.

 

8. What Happens If Our Business Changes Hands?

We may, from time to time, expand or reduce Our business and this may involve the sale and/or the transfer of control of all or part of Our business. Data provided by users will, where it is relevant to any part of Our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this Privacy Policy, be permitted to use the data for the purposes for which it was originally collected by Us.

 

9. How Can You Control Your Data?

  1. When you submit information via Our Site, you may be given options to restrict Our use of your data. In particular, We aim to give you strong controls on Our use of your data for direct marketing purposes (including the ability to opt-out of receiving emails from Us which you may do by unsubscribing using the links provided in Our emails and at the point of providing your details.

  2. You may also wish to sign up to one or more of the preference services operating in the UK: The Telephone Preference Service (“the TPS”), the Corporate Telephone Preference Service (“the CTPS”), and the Mailing Preference Service (“the MPS”). These may help to prevent you receiving unsolicited marketing. Please note, however, that these services will not prevent you from receiving marketing communications that you have consented to receiving.



10. Your Right to Withhold Information

  1. You may access Our Site without providing any data at all. However, to use all features and functions available on Our Site you may be required to submit or allow for the collection of certain data.

  2. You may restrict your internet browser’s use of Cookies. For more information, see section 12.

 

11. How Can You Access Your Data?

You have the legal right to ask for a copy of any of your personal data held by Us. Please contact Us for more details at hello@shephy.com, or using the contact details below in section 13. Alternatively, please refer to Our Data Protection Policy https://shephy.com/data-protection-policy/.

 

12. What Cookies Do We Use and What For?

  1. Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve Our products. For more details, please refer to section 5, above, and to section 12.5 below. We have carefully chosen these Cookies and have taken steps to ensure that your privacy is protected and respected at all times.

  2. All Cookies used by and on Our Site are used in accordance with current UK and EU Cookie Law.

  3. Before any Cookies are placed on your computer or device, you will be shown a "We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.” requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of Our Site may not function fully or as intended.

  4. The following first party Cookies may be placed on your computer or device:

    1. User-centric security cookies to detect authentication abuses for a limited persistent duration, like repeated failed login attempts. These cookies are set for the specific task of increasing the security of the service.

    2. Multimedia content player session cookies (flash cookies) are used for the duration of a session to store technical data needed to play back video or audio content (e.g. image quality, network link speed, and buffering parameters).

    3. Load balancing session cookies are used for the duration of the session to identify the same server in the pool in order for the load balancer to redirect user requests appropriately.

    4. User interface customisation persistent cookies are used to store a user’s preference regarding a service across web pages.

  5. You can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third party Cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.

  6. You can choose to delete Cookies at any time however you may lose any information that enables you to access Our Site more quickly and efficiently including, but not limited to, login and personalisation settings.

  7. It is recommended that you keep your internet browser and operating system up-to-date and that you consult the help and guidance provided by the developer of your internet browser and manufacturer of your computer or device if you are unsure about adjusting your privacy settings.

 

13. Contacting Us

If you have any questions about Our Site or this Privacy Policy, please contact Us by email at hello@shephy.com, by telephone on +44 1733 26 88 92, or by post at 33 Saville Road, Peterborough, PE3 7PR, United Kingdom. Please ensure that your query is clear, particularly if it is a request for information about the data We hold about you (as under section 11, above).

 

14. Changes to Our Privacy Policy

We may change this Privacy Policy as we may deem necessary from time to time, or as may be required by law. Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the Privacy Policy on your first use of Our Site following the alterations. We recommend that you check this page regularly to keep up-to-date.